The Story: a note-worthy endeavor. 


In an era when we expect our smartphones to take responsibility for so much of our responsibilities,
why should users have to check the application to retrieve their results?

Sam Heartfield, 2012


After initial user testing, it seemed that users of the Perfect Human Application were put off by the complex matrix of scoring. Before their acquisition, Content Blackout had begun to prototype a series of video alerts, the Weeping iPhone, to keep users updated about their poor scoring. 

And with this realization, the Content Blackout crew decided it would only make sense for the smartphone to be responsible for monitoring and responding appropriately to users’ ever-changing scores. Unfortunately, this project has become as story for the history books (as all efforts are being directed to the PHA), but one none-the-less worth remembering.